Newsletter

by E. J.
(Ettrick, Va USA)

Original Text: Newsletter


In developing a newsletter several factors are to be considered; the purpose, the audience, and the financial aspect.

The purpose of a newsletter is to provide specialized information that is used as a way to market products or services or distribute information around the area. It is also a great tool in establishing credibility and building a network among peers, members, employees and vendors.

Anyone can benefit from newsletters and the information it contains; from consumers interested in purchasing a product, requesting services, employment information or update on particular events past or future.

One way of building relationships is to attend workshops, trade shows, meetings or job fairs. Compile a mailing list from business cards, customer information sheets, or membership lists from individuals, or companies. You may consider purchasing a mailing list from a company.

Finally, the newsletter subscribers will determine frequency and length of each publication; which establishes time and money per copy. It is recommended that publishers distribute at least quarterly so that it is considered a consistent source of information. Your readers or employees will be look forward to its arrival.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Revised Text:

In developing a newsletter, several factors are to be considered; the purpose, the audience, and the financial aspect.

The purpose of a newsletter is to provide specialized information to be used in marketing products or services or to distribute information around the area. It is also a great tool in establishing credibility and building a network among your peers, members, employees and vendors.

Anyone can benefit from newsletters and the information they contain; from consumers interested in purchasing a product, those requesting services, employment information or updates on particular events, past or future.

One way of building relationships is to attend workshops, trade shows, meetings or job fairs. Compile a mailing list from business cards, customer information sheets, or membership lists from individuals, or companies. You may consider purchasing a mailing list from a company.

Finally, the newsletter subscribers will determine the frequency and length of each publication; which establishes time and money per copy. It is recommended that publishers distribute them at least quarterly so they are considered a consistent source of information. Your readers or employees will look forward to their arrival.

Editor:

1. Please review the text carefully to ensure your intended meaning was not mistakenly changed.

2. Before you leave this page, please take a moment to use the "Click here to post comments." link at the bottom of the page to rate the proofreading and leave a comment if you wish.


Proofreading and editing pages that receive ratings and comments are moved to the top of the list.

Click here to post comments

Return to Free English Editing and Proofreading Archive 2010.